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Social media is the new big thing in marketing, with the potential to boost your business to the next level! You will be hard pressed to find a person or business that doesn’t use social media on a daily basis, so if you aren’t taking full advantage of the potential exposure it can provide, it only makes sense to start right now. But like most things, there’s a right and a wrong way to go about achieving your goals on social media. Surprisingly, most start-ups and even big businesses don’t have a clue how to use social media most effectively. This article will guide you through the key do’s and don’ts when it comes to growing your business on social media.

Read more of Katherine’s article for Dynamic Business Women here.